From a picture 3 evidently, that subzero utility of end of obviously higher, than positive utility of end of «A». The algorithm of construction of the crooked utility is resulted in a next paragraph.

Also obviously, that if investor will be forced to take part in a «game», he expects to lose an utility equal.

Thus, an investor must be ready to pay the size of OS for that, not to participate in this «game».

Will notice also, that a curve of utility can be not only protuberant but also concave, that reflects the necessity of investor to pay insurance on this, concave area.

It is needed also to mark that the utility put aside on a y-axis has nothing in common with neoclassical conception of utility of economic theory. In addition, on this chart a y-axis has a not quite ordinary scale, the values of utility on it are put aside on it as degrees on the scale of Farengeyta.

Practical application of theory of utility exposed the followings advantages of the crooked utility:

1.Curves of utility, being expression of individual preferences of investor, being built one time, allow to accept investment decisions in future taking into account his preferences, but without additional consultations with him.

2.Function of utility in general case can be used for delegation of right for making decision. Thus more logical than all to use the function of utility of top management, as for providing of the position at a decision-making it tries to take into account the conflicting necessities of all interested parties, that to all company. However necessary it is to have in because of, that the function of utility can change in time, reflecting the financial terms of this moment of time. Thus, the theory of utility allows going near a risk and the same scientifically to ground decisions, accepted in the conditions of vagueness.

Spectrum of risks, related to realization of IP extraordinarily wide. There are ten of classifications of risk in literature [4,5,6,7,9,10,12,13, 14,15,16]. In most cases an author agrees with the offered classifications, however as a result of research of considerable volume of literature, an author came to the conclusion, that criteria of classification it is possible to name hundreds, in fact, a value of any factor of IP in the future is a size is indefinite, I.e. is the potential source of risk. The construction of universal universal classification of risks of IP is not possible in this connection and is not necessary. In opinion of author, much more important to define the individual complex of risks, potentially dangerous for a concrete investor and to estimate them, therefore in this dissertation basic attention is spared preeminently to the tool of quantitative estimation of risks of investment project.

Probe the system of risks of investment project more detailed. Speaking about the risk of IP, it should be noted that the risks of extraordinarily wide circle of spheres of human activity are inherent him: economic risks; political risks; technical risks; legal risks; natural risks; social risks; production risks et cetera.

Even if to examine risks, related to realization only of economic constituent of project, list them will be very vast: segment of financial risks, risks, related to the vibrations of the state of affairs, risks of oscillation of business cycles.